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longliners and would process the fish locally. The company grew by buying tuna cheaply and

               selling it on for a good price. But their expansion in the 1990s coincided with a decline in


               tuna and then tighter controls on fishing in the early 2000s. Javier insists that they now ‘work


               within a small margin’ and the ‘value depends on the Japanese market…the market could be

               ten euros one year, the next eighteen, and the next five’ (2013, pers. comm. 22 June).  To

               manage in response to this situation they expanded to fattening ranches and increased vessel


               numbers.  Now  the  company  works  with  numerous  fisheries  across  the  Mediterranean  to

               obtain a maximum share of bluefin and in 2013 this was about 1600 tonnes in total, including


               211 tonnes from the tonnare. The ranching helps the company to increase the value of its

               commodity. It involves the capture of wild tuna and the fattening of the tuna to increase its


               value (Longo 2011, p. 321). Javier explains ‘if you fish one day in June [for example] and the

               tuna is 100kg, then at the end of the day when you finish you can sell them at about 140kg’

               (2013, pers. comm. 22 June). The increase in value helps the company work within this tight


               margin.  The  company  has  also  established  partnerships  with  some  prominent  Japanese

               companies, including Mitsubishi, Mitsui and Maruha (2013, pers. comm. 22 June).


                       Our interview finishes when Javier receives a call from Malta. The tug will arrive in

               two hours. The tuna will then take a twenty-day tug journey and spend some time in fattening


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               pens, after which they will be killed under water with a gun . The Fuentes group then moves
               the tuna to a factory vessel where the tuna are processed on board and, apart from a few fresh


               ones sent by plane, are deep frozen and shipped to Japan.

                       With the equivalent of almost the entire 2013 Italian tuna quota and through the use of


               fattening ranches, the Fuentes group has clearly developed ways to operate effectively within

               the contemporary tuna industry and regulatory framework. Indeed, according to Greenpeace

               (2008,  p.  2)  they  are  the  largest  tuna  ranching  company  worldwide  and  dominate  in  the


               Mediterranean. This has been enabled by economic capital and business relationships, and




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